People will ask an entrepreneur “what is your plan and too often that question is met with a dazed and confused look. What does it mean to have […]
There are many great ideas that never come to life because entrepreneurs don’t know how to translate the idea into action. One of the fundamental ways to do that is to […]
When you are starting or running your business, you need to have a plan that ties your current state to where you want to go. […]
Figuring out the right pricing for your startup is a challenging, yet crucial, part of building a successful company. The way you price your product or service can make […]
Knowing your current and potential customers is a foundational piece of information for you to create your unique offering. In the process, not only do you see where you […]
A buyer persona is a vibrant profile of your company’s ideal customer. This should capture the type of person with an incredible need for your product […]
Identifying your target market and your ideal customer is essential to creating a sales and marketing approach that gives you the best chance of success. If you don’t know […]
Years ago, establishing a unique value proposition was easy. Today, with the advent of technology and competition from all over the globe, the ability to hone in on […]
In an entrepreneurial venture, you often don’t have negotiating leverage. You are anxious to get customers and even more anxious to complete an investment. When it comes […]
The daily life of the entrepreneur can be overwhelming. You work all day. There is no personal life and business life – it is all the same. You […]
As entrepreneurs we often feel disorganized and as our business progresses, it becomes harder to keep track of what you’ve done, what you’re […]
As entrepreneurs we often feel disorganized and as our business progresses, it becomes harder to keep track of what you’ve done, what you’re doing now, […]
Forecasting business revenue and expenses during the startup stage is really more art than science. Many entrepreneurs complain that building forecasts with any degree of accuracy […]
Forecasting business revenue and expenses during the startup stage is really more art than science. Many entrepreneurs complain that building forecasts with any degree of accuracy […]
Forecasting business revenue and expenses during the startup stage is really more art than science. Many entrepreneurs complain that building forecasts with any degree of accuracy […]
Entrepreneurs are not always aware of the various financing structures that may be available to them when raising new capital to finance their […]
Entrepreneurs are not always aware of the various financing structures that may be available to them when raising new capital to finance their […]
Entrepreneurs are not always aware of the various financing structures that may be available to them when raising new capital to finance their […]
Determining how much money to raise for your business is a function of several variables. Having more capital gives you more flexibility, but […]
Determining how much money to raise for your business is a function of several variables. Having more capital gives you more flexibility, but […]
The first four steps in the Legal Checklist for Startups included a lot of big-picture thinking. While all of these things […]
Item #4 in the Legal Checklist for Startups is to define your “where.” This doesn’t just mean figuring out what state […]
The next step to think about when starting your business is what we call “defining your who.” This is when you […]
Once you’ve set a clear mission statement, it’s time to look into the future of your business and define your end […]
Creating a clearly defined mission statement is the first thing you should do when starting a business or entrepreneurial venture.
There are many resources that […]
