Formula For Goal Setting
There are many great ideas that never come to life because entrepreneurs don’t know how to translate the idea into action. One of the fundamental ways to do that is to set goals.
“There are many great ideas that never come to life because entrepreneurs don’t know how to translate the idea into action.”
Whether writing long- or short-term goals, the most widely-used framework for setting goals is S-M-A-R-T. All goals should be:
Specific. Well-defined to inform employees exactly what is expected, when, and how much. With specific goals, managers can easily measure progress toward goal completion.
Measurable. Provide milestones to track progress and motivate employees toward achievement.
Attainable. Success needs to be achievable with effort by an average employee, not too high or too low.
Relevant. You should focus on the greatest impact to the overall company strategy.
Time-bound. Establish enough time to achieve the goal, but not too much time to undermine performance. Goals without deadlines tend to be overtaken by the day-to-day crises.
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