As a small business owner, you might be a born entrepreneur, but you’re less likely to be a born […]

How to read a profit and loss statement line by line - revenue, cost of goods, gross margin and operating expenses - and what to check when analysing your own.

The financial performance of a business is reflected in a series of what they call “financial statements.” While every entrepreneur […]

While it is possible to manage your business accounting in a manual accounting system, you’d […]

Nearly two dozen thought leaders identified the key ingredients for a successful, win-win collaboration. Responses included […]

One of the greatest fears of the untrained salesperson is hearing objections or concerns after they’ve given their […]

Sales is both an art and a science. As a sales professional, or even as a founder […]

You have to occupy a different place in the customer’s mind. When […]

Sales incentives are one of the most complex areas of sales compensation, and they generally have a significant […]

You want to attract great sales talent but at the early stages of your venture you may not have […]

Hiring salespeople is not only one of the most important tasks you will undertake, it is also one […]

Every year managers set yearly sales goals and commitments for themselves and for their […]

I know what you’re thinking to yourself – how am I going to manage this whole sales effort when […]

So you’ve set your overall sales goals and your objectives to drive your daily activity. How do you give […]

Setting your sales goals is a fundamental step in being able to set up day to day efforts – whether […]

Brands and services fight for the attention of the consumer every day. The considerations used by consumers for […]

Consumers buy for personal use; businesses buy to make something else. How the buying process, decision makers and sales approach differ between the two.

What selling actually is, why the founder is chief salesperson until they can hire one, and the basics that great salespeople never skip.

Differentiation allows you to provide superior value to customers at an affordable price, creating a win-win scenario that can […]

Identifying your target market and your ideal customer is essential to creating a sales and marketing approach that gives you the best chance […]

Cloud storage is one of the best investments a small business can make. In the normal chaos of an entrepreneurial venture, […]

As you continue developing the ideas that are shaping the future of your growing company, at some […]

The basic branding elements of your business– logos, business cards and the like –are the first expression of your […]

The evolution of a business with an untested concept is complex. It is difficult for constituents to digest information in a way that […]

As an entrepreneur, we think that the market needs our solution now and can’t understand why it is taking so long to […]