Businesses around the company are beginning to slowly open after shutting their doors due to Covid-19 closures. Many owners are finding themselves stuck in the waiting game, filing for PPP loans and stressing about [โฆ]
Thereโs a good chance youโve lived with a G.E. appliance at some point in time. Lightbulbs, TVโs, washers and dryers โ GE has been everywhere in American Households since it was formed in 1892. [โฆ]
Differentiation allows you to provide superior value to customers at an affordable price, creating a win-win scenario that can boost the overall profitability and viability of your small business.
Gaining an investor is never easy, and requires you to diversify your messaging and communication approach in order to gain the commitment of a potential investor. Business plans can only take you so far in the process of securing an investor, the overall presentation of your business, your employees, and most of all, you can have just as much if not more impact on earning an investment.
Donโt look to hard sell your business to potential investors. Let your offering sell it for you. The big question is โhow do you do that?โ Using data of course. Venture capital firms and other investors want to see 3rd party data that validates your offering, show the market, the employees, any media coverage, and your customer base.
So youโve started a new business. More than likely you are going to need to develop new skills to secure funds in order to get your business off the ground. To start, [โฆ]
Outsourcing certain services will allow you to focus on your core product or service.
Earlier this year we announced a partnership with former NFLer Dale Moss, to provide entrepreneurial resources to athletes, minorities, women, and the less fortunate.
Michael Lore captured the true meaning behind [โฆ]
Enabling your team to do more brings exponential benefits to the business.
Do you have emotional intelligence? As an entrepreneur, leader or stakeholder, having the ability to understand and manage your emotions as well as those of others will have a huge impact on your chances [โฆ]
Without following these few basic rules, you may find your entrepreneurial struggle much harder than it needs to be.
Great marketers rely on demographics and consumer insights to target their marketing and a buyer persona allows companies of all sizes to improve their targeting.
In this article, we will explain how to develop a [โฆ]
The idea of setting your long-term business goals may seem like a waste of effort with so many thoughts running through your head. That being [โฆ]
Thinking of offering your product or service to directly to consumers and increasing B2C sales? According to Statista, global B2C e-commerce sales reached more [โฆ]
Almost one-third of the world uses social networks regularly, according to eMarketer. Social media networks provide a great way to increase brand awareness and engage with new and existing customers however [โฆ]
Communication in the workplace is sometimes very chaotic. Think of all the email, text messages and other communications that fly back and forth throughout the day.
Not [โฆ]
Are you in the process of starting a business, launching a new brand or creating product differentiation strategies to help your products or services stand out from the competition?ย Learning how to write [โฆ]
Want to know how to hire salespeople who are not just great at sales but also a great fit for your company?
Whether you are hiring for a large company or a new entrepreneurial venture, [โฆ]
B2B is short for business to business and it refers to the process that one business uses to sell its products or services to another business.
In this article, we [โฆ]
Writing a business plan significantly increases the chances that your business venture will succeed. If you want to become a successful entrepreneur you should be able to describe what your business [โฆ]
When running a business the tax filing process can be daunting. With so much to do including managing your team and engaging employees and overseeing your finances, tax [โฆ]
Setting up and running a business can be a deeply challenging but rewarding venture. As we explained in our previous article about the definition of an entrepreneur, business owners and entrepreneurs [โฆ]
We must understand how to take care of our taxes and our tax filings.
I used to think that the most important thing in building a new business was the right strategy. What I failed to appreciate, and only learned after making many mistakes, was โpeople first, strategy [โฆ]
