“Take A Different Approach.” 

To overcome these gaps, entrepreneurs raise money by convincing investors that their business has merit, forging partnerships to drive distribution, and incrementally bringing on resources. They embark on the traditional startup and building process.

What entrepreneurs do not lack are great ideas. Large companies, on the other hand, have no shortage of capital, resources or distribution.

The two things that entrepreneurs need the most—cash and resources—are something companies throughout the world have in spades. In fact, many of these companies are actively seeking these collaborations. While they may have resources in excess, they are always on the search for new ideas and innovation. Many companies have even set up “commercialization centers” specifically to encourage and attract entrepreneurs, and to provide the infrastructure to transition innovations into much larger commercial endeavors.