“There is no shortage of tools to help you manage social media.” 

The following details the top social media marketing and marketing tools in the following areas:

• Social Media Management
• Visual Media
• Curation
• Analytics and Insights
• Promotion
• Automation
• Other

SOCIAL MEDIA MANAGEMENT

1. Buffer

Buffer is our social media management tool of choice here at Wishpond. In addition to its clean interface and unparalleled user-friendliness, Buffer provides great insights to help any marketer make the most of their social media marketing efforts.

2. Hootsuite

The gold standard for social media management tools, Hootsuite allows you to schedule, track, and collaborate on your social media accounts. It’s particularly good for large organizations or agencies.

3. Nuvi

Used by brands like Uber, Chevron, Nissan, and more, Nuvi is a social media marketing suite that is unique in its stunning social media data visualizations. Nuvi simplifies social media data reporting and monitoring, so marketers can focus on shaping their social media strategy.

4. Edgar

Edgar flips content scheduling on its head by scheduling content by categories. Once all the new content in a category has been shared, Edgar recycles older updates to maintain engagement and widen social reach.

5. Post Planner

Post Planner claims to apply science to social media and content to identify the best content for your audience. Users can browse Post Planner’s recommended feeds to discover new content, and its algorithms measure data from previous posts to predict future engagement and help shape social strategy.

6. CoSchedule

Though CoSchedule is actually a full-fledged marketing calendar, it’s a great choice for social media marketers as well. By linking all of your platforms and managing them from CoSchedule, you’re able to plan, promote, and execute your entire strategy from a single tool.

7. Sprout Social

Sprout Social is a social media management platform that features a Unified Smart Inbox to streamline social engagement. It also offers customer support features like tasks and Helpdesk, and team collaboration tools like live activity updates.

8. Later

Later is the quintessential Instagram post scheduling app, used by brands like GQ, Yelp, and The Huffington Post. Later features an intuitive calendar view, bulk uploading, and a search function that makes it easy for Instagram marketers to find and repost engaging content.

9. Tweetdeck

Tweetdeck, now owned by Twitter, is a simple and fully-featured dashboard for Twitter. It organizes feeds, notifications, messages and more using an easy-to-follow column view, and supports management of multiple accounts, making it perfect for the social media marketing enthusiast.

10. Respond

Respond is another tool from the Buffer team. It’s a software platform that links social media and customer support. It turns mentions, direct messages, and searches into tickets that reside in a single inbox, making it simple to consolidate customer service efforts.