Things We Feel
A problem develops, however, when we have the expectation that anyone associated with our venture wakes up with the same visceral desire to see it come to fruition as we do. Our business may be our oxygen, but for even the most dedicated employee or supportive spouse, it will never be what gives breath to their lives. We must accept that this is a unique place that we occupy, and if we expect others to have the same perspective, we will be disappointed. Bottom line—no one cares as much as we do.