✓Purchase confirmed — your ESG Printed Version is on its way
WELCOME TO THE ENTREPRENEUR SURVIVAL GUIDE PRINT VERSION
You bought a survival system for the AI era — 6 Weapons, 30 Tactics.
Below we show you how to use it. Get started before it even arrives.
🎙️ Listen to How to Use Print Edition
1
Download the Overview PDF
Read the System Overview PDF — all 6 Weapons and 30 Tactics — so you understand how it fits together.
2
Read the Weapon Intros
Once you have downloaded the PDF, read the opening section of each Weapon to see how the system works.
3
Use ESG as a Playbook
Read it cover to cover once. Then revisit the Weapons and dig into specific tactics.
WHEN YOU’RE READY TO IMPLEMENT
Knowing how to survive is one thing. Implementing it is another. This is how we help.
For founders who want AI, crafted by Michael Dermer
Michael GPT
Your AI Sidekick. Built by Michael Dermer
Michael’s years of innovation, judgment and experience — on-demand for you.
For founders who want ongoing learning, support, and community
Learning Community
The Only One-Stop Shop for Answers
Stop searching Google and AI. Knowledge, tools, support and community in one place.
For $5–$25M CEOs who need hands-on execution and judgment
Sidekick Consulting
The Right Hand You Wish You Had
Strategy, execution, judgment — and a place to vent when stakes are highest.
We are all lonely entrepreneurs. You don’t have to do this alone.
✓
Purchase confirmed — print access active
Purchase confirmed — print access active
ENTREPRENEUR SURVIVAL GUIDE
PRINT VERSION
You bought a survival system for the AI era —
6 Weapons, 30 Tactics.
Here’s how to use it.
🎙️ How to Use the Print Version
1
Download the Overview PDF
Read the System Overview PDF — all 6 Weapons and 30 Tactics — so you understand how it fits together.
2
Read the Weapon Intros
Once you have downloaded the PDF, read the opening section of each Weapon to see how the system works.
3
Use ESG as a Playbook
Read it cover to cover once. Then revisit the Weapons and dig into specific tactics.
WHEN YOU’RE READY TO IMPLEMENT
This is how we help.
For founders who want AI, crafted by Michael Dermer
Michael GPT
Your AI Sidekick. Built by Michael Dermer
Michael’s judgment — on-demand for real decisions.
For founders who want ongoing learning, support, and community
Learning Community
The Only One-Stop Shop for Answers
Stop searching Google and AI. Knowledge, tools, support and community in one place.
For $5–$25M CEOs who need hands-on execution and judgment
Sidekick Consulting
The Right Hand You Wish You Had
Strategy, execution, judgment — and a place to vent when stakes are highest.
We are all lonely entrepreneurs. You don’t have to do this alone.
