✓Purchase confirmed — your ESG Digital access is active
WELCOME TO THE ENTREPRENEUR SURVIVAL GUIDE DIGITAL VERSION
You bought a survival system for the AI era — 6 Weapons, 30 Tactics.
Below we show you how to use it.
🎙️ Listen to How to Use Digital Edition
1
Download the Overview PDF
Read the System Overview PDF — all 6 Weapons and 30 Tactics — so you understand how it fits together.
2
Read the Weapon Intros
Once you have downloaded the PDF, read the opening section of each Weapon to see how the system works.
3
Download the Full ESG
Read with intent. Pay attention to the weapons and tactics you lack in your business.
WHEN YOU’RE READY TO IMPLEMENT
Knowing how to survive is one thing. Implementing it is another. This is how we help.
For founders who want AI, crafted by Michael Dermer
Michael GPT
Your AI Sidekick. Built by Michael Dermer
Michael’s years of innovation, judgment and experience — on-demand for you.
For founders who want ongoing learning, support, and community
Learning Community
The Only One-Stop Shop for Answers
Stop searching Google and AI. Knowledge, tools, support and community in one place.
For $5–$25M CEOs who need hands-on execution and judgment
Sidekick Consulting
The Right Hand You Wish You Had
Strategy, execution, judgment — and a place to vent when stakes are highest.
✓
Purchase confirmed — your ESG Digital access is active
Purchase confirmed — your ESG Digital access is active
WELCOME TO THE ENTREPRENEUR SURVIVAL GUIDE DIGITAL VERSION
You bought a survival system for the AI era — 6 Weapons, 30 Tactics. Below is how to use it.
🎙️ Listen to How to Use the Digital Version
Start here. Then return when decisions stack up.
1
Download the System Overview
Read the System Overview PDF — all 6 Weapons and 30 Tactics — so you understand how it fits together.
2
Read the Weapon Intros
Once you have downloaded the PDF, read the opening section of each Weapon to see how the system works.
3
Download the Full ESG
Read with intent. Pay attention to the weapns and tactics you lack in your business.
WHEN YOU’RE READY TO IMPLEMENT
Knowing how to survive is one thing. Implementing it is another. This is how we help.
For founders who want AI, crafted by Michael Dermer
Michael GPT
Your AI Sidekick. Built by Michael Dermer
Michael’s judgment — on-demand for real decisions.
For founders who want ongoing learning, support, and community
Learning Community
The Only One-Stop Shop for Answers
Stop searching Google and AI. Knowledge, tools, support, and community in one place.
For $5–$25M CEOs who need hands-on execution and judgment
Sidekick Consulting
The Right Hand You Wish You Had
Strategy, execution, judgment — and a place to vent when stakes are highest.
