✓
Purchase confirmed — your ESG Audio access is active
Purchase confirmed — your ESG Audio access is active
WELCOME TO THE ENTREPRENEUR SURVIVAL GUIDE AUDIO VERSION
You bought a survival system for the AI era — 6 Weapons, 30 Tactics.
Below we show you how to use it.
🎙️ Listen to How to Use Audio Edition
1
Download the Overview PDF
Read the System Overview PDF — all 6 Weapons and 30 Tactics — so you understand how it fits together.
2
Read the Weapon Intros
Once you have downloaded the PDF, read the opening section of each Weapon to see how the system works.
3
Listen to the Full Audio ESG
Click to download and listen to the full audio ESG.
Want to listen or download individual “Weapons” instead of the whole ESG?
Choose any track below to listen. Click on the 3 dots to download.
Intro — Your Survival Moment
Start here. Then go Weapon 1 → 6 once.
Weapon 1 — Finding Your Playground
If you are trying to differentiate A and B, you have already lost.
Weapon 2 — Brand Chemistry
In a world of machines, chemistry is the only human advantage.
Weapon 3 — Obsession
Obsession isn’t optional — but it has to be operationalized.
Weapon 4 — Resilience
You will get punched in the face. The resilient stop noticing.
Weapon 5 — Stretch Your Limits
If you don’t stretch, your ceiling becomes your coffin.
Weapon 6 — A.I.
You must apply AI to your key goals or it will be used against you.
Outro — Summary of Your Listen
Now you are ready to put a plan in action.
WHEN YOU’RE READY TO IMPLEMENT
Knowing how to survive is one thing. Implementing it is another. This is how we help.
For founders who want AI, crafted by Michael Dermer
Michael GPT
Your AI Sidekick. Built by Michael Dermer
Michael’s years of innovation, judgment and experience — on-demand for you.
For founders who want ongoing learning, support, and community
Learning Community
The Only One-Stop Shop for Answers
Stop searching Google and AI. Knowledge, tools, support and community in one place.
For $5–$25M CEOs who need hands-on execution and judgment
Sidekick Consulting
The Right Hand You Wish You Had
Strategy, execution, judgment — and a place to vent when stakes are highest.
We are all lonely entrepreneurs. You don’t have to do this alone.
✓
Purchase confirmed — access active
Purchase confirmed — access active
ENTREPRENEUR SURVIVAL GUIDE
AUDIO VERSION
You bought a survival system for the AI era —
6 Weapons, 30 Tactics.
Here’s how to use it.
🎙️ How to Use the Audio Version
(35s)
1
Download the Overview PDF
Read the System Overview PDF — all 6 Weapons and 30 Tactics — so you understand how it fits together.
2
Read the Weapon Intros
Once you have downloaded the PDF, read the opening section of each Weapon to see how the system works.
3
Listen and Download the Full Audio ESG
Click to download ad listen to the full audio ESG.
Want to listen to or download individual weapons instead of the full guide?
Choose any track below to listen. Click on the 3 dots to download.
Choose any track below to listen. Click on the 3 dots to download.
Choose a track
Intro — Your Survival Moment (AI)
Weapon 1 — Finding Your Playground
Weapon 2 — Brand Chemistry
Weapon 3 — Obsession
Weapon 4 — Resilience
Weapon 5 — Stretch Your Limits
Weapon 6 — A.I.
Outro — Summary of Your Listen
WHEN YOU’RE READY TO IMPLEMENT
This is how we help.
For founders who want AI, crafted by Michael Dermer
Michael GPT
Your AI Sidekick. Built by Michael Dermer
Michael’s years of innovation, judgment and experience — on-demand for you.
For founders who want ongoing learning, support, and community
Learning Community
The Only One-Stop Shop for Answers
Stop searching Google and AI. Knowledge, tools, support and community in one place.
For $5–$25M CEOs who need hands-on execution and judgment
Sidekick Consulting
The Right Hand You Wish You Had
Strategy, execution, judgment — and a place to vent when stakes are highest.
We are all lonely entrepreneurs. You don’t have to do this alone.
